Back to the Basics: Authenticity, Trueness of Materials

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    Back to the Basics: Authenticity, Trueness of Materials

    When BassamFellows launched their Lifestyle Gallery in Milan’s distinctive Brera neighbourhood in early 2014, it signalled the firm’s expanding sphere of influence. Its fit-out featured a customised version of the BassamFellow’s much coveted desk, constructed entirely from solid walnut with inlaid leather dyed in Corbusier’s signature cobalt blue.

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    Inspired by a Corbusier retrospective at MoMA, the piece was something of a precursor to further brand collaborations, exhibitions and limited editions to be showcased in the space.

    A year later, the Connecticut-based design firm has unveiled its debut collection of men’s and women’s apparel and accessories. The small, luxurious collection includes shoes, cashmere t-shirts, sunglasses and boots (with leather accessories to follow), all made with utmost respect for materials and craftsmanship. These are pieces designed to stand the test of time.

    A partnership with master Italian shoemaker Franco Cimadamore has yielded boots for men and women that are durable, luxurious and ultra-comfortable. In collaboration with exclusive Parisian eyewear company E. B. Meyrowitz and Italian knitwear specialist Spagnol, BassamFellows has created sunglasses and cashmere t-shirts with the same classic lines and rigorous attention to detail that are integral to the brand.

    While there are numerous examples of fashion brands making forays into furniture design (Diesel, G-Star RAW, Fendi and Alexander Wang to name just a few) the reverse transition is more rare. “We’ve been recently toying with this idea of a post-luxury brand,” Fellows says of the studio’s practice. “Designers now are focused on creating an experience. But we want to look closely at the object. We’re going back to the basics: authenticity, trueness of materials.”

    Images: Nick Hughes/Yellowtrace


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